Friday, 24 October 2014

The 4ps of marketing

  The main  4ps to be applied in a buisness strategy     Product;

As the product is the item being sold to the customer, the thing that will bring in money, its features and design need careful consideration. Whether the firm is manufacturing the product or purchasing the product for resale, they need to determine what product features will appeal to their target market. When an organisation is considering introducing a product into a market, they should ask themselves the following questions:

Who is the product aimed at
What benefit will customers expect from it
What will be its advantage over competitor products? Or its unique selling point?
How does the firm plan to Position the product within the market?
The answers to these questions will help a firm design, package and add value to its products. To learn more about product strategies within the marketing mix ..


There are lots of different pricing strategies but every strategy must cover at least your costs unless the price is being used to attract customers to the business (loss leader pricing). A product is only worth as much as people are prepared to pay for it. The amout your target market are prepared to pay for your products/services depends on product features and the target market's budget. You will also need to consider competitor pricing and factors within your marketing environment. Effective pricing involves balancing several factors.


The Place element of the marketing place is about where the product is made, where is it stored and how is it transported to the customer. The place for each of these things should ensure that the product gets to the right place at the right time without damage or loss. The ideal place will be

Convenient for the customer and the business
Accessible for the customer if it is the place where the product is sold
Low cost or free for the customer if it is the place where the product is sold
Reasonable cost to the business..


A successful product or service means nothing unless the benefit of such a service can be communicated clearly to the target market. Promotion is any activity to raise awareness of a product or to encourage customers to purchase a product. Advertising is a form of promotion but not all promotions are advertisements.

Promotional activities for consumer sales will be different to promotional activities for business to business sales. The following things will influence how a firm chooses to promote its product:

Promotional campaign purpose
The budget for the promotional campaign
Legal rules about what you can promote and how
The target market for the product
The marketing environment in which the firm operates

Sunday, 26 January 2014

Our poem.

This poem shall speak of a Rigid sea that has washed deep into its shores.. of mothers crying for her young swallowed up by the sea.. This poem shal say nothing new this poem shall speak of time, time unlimited time undefined.. this poem shall call names.. names like Lumumba, Kenyatta,Nkhurma ,Mandela& Emperior Haile silase. this poem is based on a part of Racism Pharcism.. Riots in briston, Antlanta jim jones Iraq.. this poem is revolting againist the 3rd world,2nd world &1st world & Man made decssions ..this poem is like all the Rest.. This poem wil not be world leading poem this poem will not be recited by poetry of art..or will not be Quoted by Politicians or Men of Religion..This poem is Knives, Blood ,guns,Fire blazzing for Freedom. Yes this poem is a Drum.. Ashanti , Hibour, Yoruba, Nyapingi warriors..Zulu warriors.. This poem will not change things.. Thiss poem needs to be changed. This poem is a Revert  of a poeple Arising Awakening Understanding..This poem speaks has spoken..This poem shall continue even when poets have stopped writting.. This poem shal survive you me.. it shall linger in  history or  in your mind  in time for eva..This poem is stil not written..This poem has no poet this poem is just part of a story her story his story our story.. The story stil untold..This poem is now Ringing Through your mind talking irritating..making you want to stop Reading it.. but this person wil not stop.. This poem is long cannot be short.. this poem canot be tailled cannot be blammed..This story is still not told about this peom.. This person is old new This poem was copied from the bible ,prayer book, readers digest, play  boy magazine.. new york times.. & C.I.A findings..This poem is no secret this poem shall be called  boring stupid, Senseless.. This poem is watching you trying to make sense out of this poem.. This poem is messing your brians up..making u want to stop Reading..But you shall not stop listening to this poem you will need to know what will be said next in this poem.. This poem wil dissapoint you beacause  this poem is to be continued in your mind...